A product that stops at the American border
On 23 July an ordinary ChatGPT user in the United States could, for the first time, put a hospital record and a fitness tracker into the same chat window. OpenAI began rolling out Health to logged-in users aged 18 and over on web and iOS, across the Free, Go, Plus and Pro tiers. The feature connects electronic medical records and Apple Health, along with services including Function, MyFitnessPal, Weight Watchers, AllTrails, Instacart and Peloton, and it can compare laboratory results over time, summarise what changed since an appointment, and identify patterns across sleep and activity.
Why it matters: the privacy terms are unusually explicit. Conversations are encrypted in transit and at rest, connected health information carries additional encryption, and OpenAI states that connected medical records, Apple Health data and the conversations that use them are not used to train its foundation models or to target advertising, regardless of the model training setting a user has chosen. By default the assistant asks permission before drawing on a connected record to personalise an answer.
None of that is the interesting part. The interesting part is the map. The feature is available in the United States and nowhere else, with no announced European date and no Android timetable. A company that ships to a hundred countries at once chose to launch this one in a single jurisdiction, which is a statement about law rather than about engineering.
Two systems that protect different things
The American statute that governs health confidentiality binds a defined list of actors: providers, health plans, clearing houses and the contractors working on their behalf. It is a rule about custodians. When a patient exercises their right to obtain a copy of their own record and moves that copy somewhere else, the copy travels outside the ring of regulated custodians, and the receiving company is bound by whatever it has promised in its own terms rather than by the statute. OpenAI is not a provider, an insurer or a business associate, so it sits outside that ring by construction.
The European position is structurally different. Data concerning health is special category data under Article 9 of the General Data Protection Regulation, and the prohibition on processing it follows the data rather than the organisation holding it. A processor in Dublin, a start-up in Lisbon and a hospital in Munich are all subject to the same starting rule, and each needs a specific condition before it may process at all. Protection in the American model is a property of the holder. Protection in the European model is a property of the record.
Yes, but: the European position is not automatically the safer one for an individual. A patient in Rotterdam who genuinely wants to pool their own data faces friction that an American user does not, and friction has its own costs in care and in convenience. The point is not that one regime is kinder. It is that they allocate the duty to different parties, and an owner needs to know which party they are.
What to settle before this reaches your staff
Decide now whether health information may enter any assistant your organisation licenses. Occupational health reports, sickness absence records, return to work assessments, insurance correspondence and wellbeing app exports are all health data in the European sense, and they reach ordinary business tools far more often than most policies admit. Name the tools that are permitted to receive them, and name the ones that are not, in language a line manager can apply without calling legal.
Record an Article 9 condition and complete an impact assessment before deployment rather than after an incident. Large scale processing of special category data is one of the cases where an assessment is expected, and writing it early is the cheapest version of the work. It also produces the document a supervisory authority will ask for first, which turns a stressful request into an administrative one.
Treat employee consent as unavailable. Data protection authorities across the bloc have taken a consistent line that an employee cannot freely refuse an employer, so consent is a weak basis for anything health related in the workplace. Build on a different condition, document why you chose it, and make the tool work within that choice. An owner who settles this before a product ships to Europe is choosing the terms. An owner who settles it afterwards is accepting someone else's.
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