Consumer Tech

Consumer TechApple Put Its Maps in the Car, Not the Phone

Apple Put Its Maps in the Car, Not the Phone

On July 23 Apple launched MapKit for Automotive, and Ford will build it natively into a $30,000 electric car in 2027 - Apple Maps on the car's own screens, no iPhone required. Here is why the dashboard just became a platform fight.

4 min read
Consumer TechApple Raised Prices in Four Different Ways

Apple Raised Prices in Four Different Ways

We checked Apple's own UK, German and US pages against archived captures. Apple Music Family rose 17.7 percent while Individual rose 9.1 percent, UK student pricing did not move at all, and the Apple One increase never left the United States.

5 min read

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